Bubble wrap loses its pop

In Limbo

8 Jul 2015

The original seller of Bubble Wrap is rolling out a revamped version that doesn’t take up as much space. Called iBubble Wrap it is sold in flat plastic sheets that the shipper fills with air using a custom-made pump.

The inflated bubbles look like traditional Bubble Wrap, but there’s one big problem. It no longer pops when pressure is applied.

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